Full article: Disclosing product placement in audiovisual media services: a practical and scientific perspective on the implementation of disclosures across the European Union
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MarketingDirecto.com on Twitter: "¿Es realmente efectivo el product placement? La respuesta está en la inteligencia artificial https://t.co/Ncmj5eL4RZ https://t.co/5q8TCRpPgy" / Twitter
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Handbook of Product Placement in the Mass Media: New Strategies in Marketing Theory, Practice, Trends, and Ethics : Galician, Mary-Lou: Amazon.es: Libros
